Rockwool R•Class
The R-Class Builders Program is an initiative by Rockwool, a producer of high-performance stone wool insulation. This program is designed for builders and contractors who want to enhance their technical knowledge of Rockwool products. Members of the R-Class gain premium access to support and insights from other professionals through detailed blog posts and informative videos. They are also eligible for rebates, sweepstakes offers, and many other perks—all at no cost. Additionally, Rockwool views the R-Class as an opportunity to expand beyond the parent brand, enabling the evolution of existing design aesthetics. This evolution gives the R-Class a look that is both unmistakably Rockwool and uniquely its own.
Role: UI/UX, Web Design, Art Direction
Agency: Wray Ward
